Numbers and words, numbers and words. Imagine Jiminy Cricket on your shoulder whispering that in your ear. Or, if you're not keen on crickets, imagine the Dallas Cheerleaders waving their pom poms as they chant that mantra over and over.
Why? Because as we say around here, numbers and words are pretty much the Alpha .....
Having landing pages on the brain (like you do), I was swapping grumps with my friend and colleague, Brad Powers of NextResponse, a marketing delivery and analytics company.
Oooo ... cookies. And the real kind at that! Hmmm. Chocolate chip or maybe one of those oatmeal raisin ones? Or what about those almondy things? Oh, it's murder to have to decide which to pick.
You might think the same is true when you try to figure out what you want to measure on your Web site. But actually, all choi.....
It's time we had a serious talk about numbers. Data. Metrics. Web analytics. Doesn't matter what you call the stuff, you simply must stay on top of how your Web site is doing. And the only way you can do.....
Numbers and words, numbers and words. Imagine Jiminy Cricket on your shoulder whispering that in your ear. Or, if you're not keen on crickets, imagine the Dallas Cheerleaders waving their pom poms as they chant that mantra over and over.
