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The Top Retail Conversion Rates From April 2005  What follows are the top 10 conversion rates from Nielsen//Netratings from April 2005 and most recently 2007.
2005
QVC marked the highest conversion rates out of approximately 117 online retailers, turning 16.3 percent of its site shoppers into purchasers. Lands’ End followed by converting 14.8 percent of its.....
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Is Google Analytics Good For The Internet Marketing Industry? First they gave us a good search engine. Then they gave us two gigabytes of free server space for email. Now they have given us a high quality web analytics system, for free. Let me just repeat that. They have given us a web analytics system FOR FREE. So what’s this system like? What are its features and how do I see it affectin..... Read more
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How Web Analytics Helped Find A Million Dollar Hole I’m often asked how we go about using web analytics to really pinpoint problems that make the tools worth the investment. Many people are dubious when asked to fork out $50,000 a year to have reports about how people visit their website. What I’m about to describe is a situation where one of our clients could potentially earn $1..... Read more
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Reality Branding - Are You Taking Advantage Of The 40 Year Social Pendulum? I watched Roy Williams in a quite literally amazing presentation about society's 40-year Pendulum recently. His presentation was a delightful hidden bonus in the agenda from the Call to Action seminar hosted by Bryan and Jeff Eisenberg at the Wizard of Ads Academy 1 in Buda, Texas.
Ro..... Read more
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How To Set The Scenario To Improve Your Website Conversion Rate Do you have great numbers of well qualified traffic coming to your website but disproportionately low numbers of sales? How about paid registrations? We have worked with a number of customers who have the same issue. Upon reviewing their websites there doesn´t appear to be anything wrong at first glance. The sites look pro..... Read more
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Do you need to write compelling headlines that also improve your search engine optimization strategy? If you need to improve your search engine visibility and write more compelling headlines for real people then this article is for you. By writing the headlines that actually appeal to a human being while also improving your search engine visibility you can greatly improve the quality of visitor that arrives at your website. By a..... Read more
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