How to Write a Landing Page
Is there a difference between writing a landing page and any other web site page? Yes and no. But mainly, yes.
You still have to work within the fundamentals of good writing and copywriting. And you still have to recognize the differences between writing for paper and writing for a monit.....
Sales Without Search Engines
Imagine one day you flip on your PC, log on to the Internet and go to Google.com. The browser alerts you and says that there is no website found at that address. No problem you think, as you head on over to Yahoo.com. Same thing. No website found at that url. Now something seems fishy, go to MSN.com.....
Improving Usability for Screen Reader Users
Simply ensuring your website is accessible to screen reader users is unfortunately not enough to ensure these users can find what they're looking for in a reasonably quick and efficient manner. Even if your site is accessible to screen reader users, its usability could be so incredibly poor that the.....
How Web Analytics Helped Find A Million Dollar Hole
Iím often asked how we go about using web analytics to really pinpoint problems that make the tools worth the investment. Many people are dubious when asked to fork out $50,000 a year to have reports about how people visit their website. What Iím about to describe is a situation where one of our cli.....
Web usability: The basics
What is web usability & why is it important?
Web usability is about making your website in such a way that your site users can find what they're looking for quickly and efficiently. A usable website can reap huge benefits on to your website and your business.